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Seven Pillars of a Powerful Marketing Plan

Your marketing plan shouldn’t keep you up at night.

  1. Establish a goal for your business.
  2. Study your marketplace and your competition.
  3. Analyze the wants and needs of your target audience.
  4. Develop a plan of action that will most effectively reach your target.
  5. Develop measurement tools that will quantify your market reach and penetration.
  6. Make your marketing team accountable.
  7. Think like a customer.